The two things that were synonymous with Kenyan Breakfast back in the day were Blue Band and Bread. You could never have bread without Blue Band. Sure enough there were other types of Bread spreads available, Marmalade Jam, Butter, Peanut Butter. But nothing tasted as good as Blue Band. Blue Band become such a BRAND name in Kenya so much that people never really know that Blue Band was just a type of Margarine, and that there were or could have been other types of Margarine available in the market place.
It was all too late for any other Brand though to introduce anything to the Kenyan consumer as far as Bread spread is concerned. KCC had a butter brand that was slightly pricey and had to remain cold, so that wasnt going to work. BLUE BAND really was the best option - that stuff lasted for weeks. Besides they had that cool youthful boy insinuate that if you ate blue band in the morning with your tea, you were guaranteed to ran as fast as the kid. So trust every boy and his cousins uncle had a can of Blue Band in their homes.
The old School Blue Band came in a TIN (Metal TIN) that you had to rip out open with a CAN opener. The new school blue band comes in a plastic bowl with a silver foil for hygiene purposes.
